Rewrite headlines
Check on your collection of ads an.d rewrite the headlines Analyze every ad/hoarding/TV commercial, mailers and make notes …so you can check later the change in your attitude as you gain insight – see how your perceptions change! Write down the various elements of an ad Who is the Target Audience Will they bite the bait?? Do you consider it a good ad ? Does it create that desire after catching your attention and will you take the action? Would you consider yourself among the TA. It becomes easy to start off with you as the 'target audience'? What are the things that motivate you?